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"Yes" only charts at #4 because of iTunes incident
Posted at 2:56 PM, 30 March 2009 -

The new Pet Shop Boys album was mistakenly released on iTunes.co.uk on Friday, March 20 – three days before its official release date. The record company mix-up at the end of the week before the release meant that pre-order sales for iTunes were not included in calculating this week's chart.

With those extra sales, the new Pet Shop Boys album would have entered the charts at #2. Nonetheless, Yes sold 27,639 copies, so, even without those lost sales, it sold more copies on its first week than any Pet Shop Boys album since their sole number one album, Very, in 1993.

According to Music Week:
At points last week it looked as if Yes stood a good chance of topping the chart, giving the band their first number one album since 1993’s Very and the second of their 25-year chart career.

This came despite the album being mistakenly released on iTunes.co.uk on Friday, March 20 – three days before its official release date.

In those three days it sold 2,557 copies via iTunes, enough to elevate the album to number two this week, and would have charted at number 86 last week had it been eligible. However, these sales did not qualify for the chart as Official Chart Company rules state that “sales of digital variants will only be eligible for the combined chart in the week of the official release date of corresponding physical variant”.

A spokesman for the group says that the band are “extremely disappointed” at the mishap and also flagged up problems with the physical release of Yes. These include a printing error with the booklet of the two-CD edition, meaning certain pages were printed in the wrong order.

The band have already apologised for the mistake on their website, petshopboys.co.uk, advising fans to fill in a form in order to receive a new booklet.

An EMI spokeswoman says the album going up on iTunes was “an isolated incident, the result of a human error in data inputting”.

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